Optimizing product pages for search is an important strategy for attracting customers who are closer-to-conversion than those that arrive to your home page or through higher-funnel campaigns. What are the best practices for optimizing...
Product detail pages are multi-taskers. They provide product information that customers crave, allow customers to experience the product through their device, and when optimized well, they pull in search engine traffic you’d otherwise miss....
Site search results pages are very similar to category pages, and often maintain the same layout, aside from a few site search particulars. And like category pages, it’s not just about look-and-feel, but also...
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